General

9pm is peak viewing time for all video content regardless of screen or format
9pm is peak viewing time for all video content regardless of screen or format

9pm is peak viewing time for all video content regardless of screen or format

Date: 09/05/2014 | Comments

9pm is peak viewing time for all video content regardless of screen or format What do you do in your leisure time? For the va... Read more »

One quarter of our waking day is spent watching some form of TV/video content
One quarter of our waking day is spent watching some form of TV/video content

One quarter of our waking day is spent watching some form of TV/video content

Date: 23/04/2014 | Comments

We live in an ever evolving technology landscape. Smartphones are becoming ubiquitous, tablet ownership is growing at a phen... Read more »

A TV + Social Media insight project on an epic scale.
A TV + Social Media insight project on an epic scale.

A TV + Social Media insight project on an epic scale.

Date: 02/04/2014 | Comments

TAM Ireland has selected Colourtext to deliver an ambitious and exciting new media insight project. The study will collect n... Read more »

Adland v TV viewers

Date: 20/02/2014 | Comments

It is widely believed that people who work in Advertising/Media/Marketing are early adopters of new technology and prolific u... Read more »

Irish adults viewers watch 3 hours 28 mins of TV every day.
Irish adults viewers watch 3 hours 28 mins of TV every day.

Irish adults viewers watch 3 hours 28 mins of TV every day.

Date: 29/01/2014 | Comments

Irish adult viewers watch 3 hours 28 minutes of TV every day Over 91% of TV viewing is Live Official TAM Ireland/Nielsen fi... Read more »

Adlanders - Tell us about yourselves!
Adlanders - Tell us about yourselves!

Adlanders - Tell us about yourselves!

Date: 18/11/2013 | Comments

We've put together a questionnaire to find out what makes those of us in the advertising and marketing business stand out... Read more »

TAM Ireland appoints Head of Research

Date: 14/11/2013 | Comments

TAM Ireland appoint​s Head of Research We are delighted to announce that Tony Wearn has been appointed as Chief Research Of... Read more »

TAM Ireland - Audit of the Service

Date: 14/11/2013 | Comments

This year sees TAM Ireland’s contract with Nielsen in its 3rd year. At the half-way point of the seven-year term, TAM I... Read more »

UTV to apply for licence for new TV Channel in Ireland
UTV to apply for licence for new TV Channel in Ireland

UTV to apply for licence for new TV Channel in Ireland

Date: 06/11/2013 | Comments

This morning UTV announced plans to launch a new TV channel in Ireland. An application for a service licence will be submitte... Read more »

TV3 Launches companion app.
TV3 Launches companion app.

TV3 Launches companion app.

Date: 18/10/2013 | Comments

TV3 have launched the new viewing companion app Showpal which is designed to compelment and enhance viewers experience. Its t... Read more »

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