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Behaviour and Attitudes Wins Establishment Survey Contract to 2018
Behaviour and Attitudes Wins Establishment Survey Contract to 2018

Behaviour and Attitudes Wins Establishment Survey Contract to 2018

Date: 24/11/2015 | Comments

Following a competitive bid, TAM Ireland and Nielsen are delighted to announce that the incumbent, Behaviour and Attitudes, h... Read more »

TV is more popular now than 10 years ago
TV is more popular now than 10 years ago

TV is more popular now than 10 years ago

Date: 17/11/2015 | Comments

TV is more popular now than 10 years agoWorld TV day is on November 21st In the first half of 2015 Irish adults aged 15+ spen... Read more »

Report Shows CEOs the Commercial Payback of Advertising
Report Shows CEOs the Commercial Payback of Advertising

Report Shows CEOs the Commercial Payback of Advertising

Date: 09/09/2015 | Comments

Report Shows CEOs the Commercial Payback of Advertising Marketing “La La Land” Dispelled As Report P... Read more »

Establishment Survey - Request for Proposals
Establishment Survey - Request for Proposals

Establishment Survey - Request for Proposals

Date: 20/08/2015 | Comments

Establishment Survey – Request for ProposalsTAM Ireland produces the official television ratings used by the television... Read more »

Broadcaster Players add to total TV viewing

Date: 05/11/2014 | Comments

TAM Ireland recognises the importance of capturing viewing via devices other than the traditional TV set. The first step i... Read more »

TV Ad Revenue exceeds €200 million in 2013
TV Ad Revenue exceeds €200 million in 2013

TV Ad Revenue exceeds €200 million in 2013

Date: 02/10/2014 | Comments

The total advertising spend on TV in 2013 was €206,228,762 For the first time in the history of the Irish advertising bu... Read more »

TAM Ireland in Marketing Magazine.
TAM Ireland in Marketing Magazine.

TAM Ireland in Marketing Magazine.

Date: 30/06/2014 | Comments

Check out this month's Marketing Magazine which contains a big piece about TV and TAM Ireland.  Read more »

TAM Ireland to measure all viewing across all devices by 2017
TAM Ireland to measure all viewing across all devices by 2017

TAM Ireland to measure all viewing across all devices by 2017

Date: 25/06/2014 | Comments

TAM Ireland to measure all viewing across all devices by 2017 We Irish love our TV. According to official TAM Ireland figures... Read more »

Viewers follow TV content across multiple devices
Viewers follow TV content across multiple devices

Viewers follow TV content across multiple devices

Date: 29/05/2014 | Comments

According to the TAM Ireland/Ipsos MRBI Total Viewing Study 2014, we spend 230 minutes each day viewing some form of video ... Read more »

9pm is peak viewing time for all video content regardless of screen or format
9pm is peak viewing time for all video content regardless of screen or format

9pm is peak viewing time for all video content regardless of screen or format

Date: 09/05/2014 | Comments

9pm is peak viewing time for all video content regardless of screen or format What do you do in your leisure time? For the va... Read more »

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